Brand FAQ: Sephora Australia
Sephora is an international name—and the biggest beauty retailer in the world—but it didn’t open its first Australian store until 2014. In the over ten years since, it has made…
Cream vs Liquid vs Powder: Which Makeup Formula Will Work Best for Me?
Much like Goldilocks’ journey of taste-testing porridge, sitting down in different chairs, and trying out three beds, finding the makeup formula—cream, liquid, or powder—that works best for you is a…
Beauty Basics 101: The Beginner’s Guide to Colour Correcting
When it comes to covering up redness, discolouration, and dark undereye circles, sometimes concealer doesn’t quite cut it — that’s where colour correcting comes in. A beauty secret that’s been…
EB Buying Guide: The Best Black Friday and Cyber Monday Beauty Sales
In case you’ve been living under a rock: Black Friday and Cyber Monday are coming up! Everyone deserves a little treat on occasion, and if you are running low on…
Beauty Basics 101: How to Clean Makeup Brushes
It’s a tale as old as time; Saturday rolls around and plans for the night are locked in — dinner at the new restaurant I’ve been eyeing and dying to…
What Makes a Beauty Brand Cruelty Free?
The term ‘cruelty free’ is thrown around a lot in the beauty industry, you often see it mentioned on social media or labelled on the products lining the shelves of…
Mecca Cosmetica: Brand FAQ
Australia’s leading purveyor of luxury global beauty brands and cosmetics, Mecca, holds a considerable monopoly on the nation’s beauty buying habits! Indeed, the brand itself has essentially become synonymous with…
EB Buying Guide: Iconic Hourglass Blushes
A luxury cosmetic brand intent on redefining the beauty industry, Hourglass Cosmetics is pioneering to deliver makeup products that are not only top-quality but that are also cruelty-free (although its…
